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Evidence Guide: BSBPRO401 - Develop product knowledge

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

BSBPRO401 - Develop product knowledge

What evidence can you provide to prove your understanding of each of the following citeria?

Acquire knowledge of products in a specified area

  1. Identify information sources about products in a specified area and evaluate them for reliability and validity
  2. Identify product purpose/s and use/s
  3. Identify key features of the product/s
  4. Identify product strengths and weaknesses
  5. Articulate guarantees and warranties and identify service support details
Identify information sources about products in a specified area and evaluate them for reliability and validity

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify product purpose/s and use/s

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify key features of the product/s

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify product strengths and weaknesses

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Articulate guarantees and warranties and identify service support details

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Convert product knowledge into benefits

  1. Identify features of the product which have potential buyer appeal
  2. Present features of the product which have buyer appeal as benefits to the buyer
  3. Present product benefits within the context of organisational requirements and legislation
Identify features of the product which have potential buyer appeal

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Present features of the product which have buyer appeal as benefits to the buyer

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Present product benefits within the context of organisational requirements and legislation

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Evaluate competitors’ products

  1. Use a range of information sources to identify competitors’ products
  2. Compare features, benefits, strengths and weaknesses of competitors’ products with own products
  3. Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer
Use a range of information sources to identify competitors’ products

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Compare features, benefits, strengths and weaknesses of competitors’ products with own products

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Evaluate competitors’ products

  1. Use a range of information sources to identify competitors’ products
  2. Compare features, benefits, strengths and weaknesses of competitors’ products with own products
  3. Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer
Use a range of information sources to identify competitors’ products

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Compare features, benefits, strengths and weaknesses of competitors’ products with own products

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Evidence Guide

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Acquire knowledge of products in a specified area

1.1 Identify information sources about products in a specified area and evaluate them for reliability and validity

1.2 Identify product purpose/s and use/s

1.3 Identify key features of the product/s

1.4 Identify product strengths and weaknesses

1.5 Articulate guarantees and warranties and identify service support details

2. Convert product knowledge into benefits

2.1 Identify features of the product which have potential buyer appeal

2.2 Present features of the product which have buyer appeal as benefits to the buyer

2.3 Present product benefits within the context of organisational requirements and legislation

3. Evaluate competitors’ products

3.1 Use a range of information sources to identify competitors’ products

3.2 Compare features, benefits, strengths and weaknesses of competitors’ products with own products

3.3 Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer

Required Skills and Knowledge

ELEMENT

PERFORMANCE CRITERIA

Elements describe the essential outcomes.

Performance criteria describe the performance needed to demonstrate achievement of the element.

1. Acquire knowledge of products in a specified area

1.1 Identify information sources about products in a specified area and evaluate them for reliability and validity

1.2 Identify product purpose/s and use/s

1.3 Identify key features of the product/s

1.4 Identify product strengths and weaknesses

1.5 Articulate guarantees and warranties and identify service support details

2. Convert product knowledge into benefits

2.1 Identify features of the product which have potential buyer appeal

2.2 Present features of the product which have buyer appeal as benefits to the buyer

2.3 Present product benefits within the context of organisational requirements and legislation

3. Evaluate competitors’ products

3.1 Use a range of information sources to identify competitors’ products

3.2 Compare features, benefits, strengths and weaknesses of competitors’ products with own products

3.3 Establish relative standing of the organisation’s product with the competitors’ product/s and communicate differences to the buyer